Chalk up another victory for common sense and relationship marketing best practices. ContextPlus — a company that positions itself as a "1:1 marketer" is shutting down amidst lawsuits and "lack of distribution partners". Seems that they’re really an adware/spyware company. Here’s a quote from the eWeek article:
"This is one of the most notorious companies out there. They’re doing all kinds of nasty things on [hijacked] machines," said the source, who requested anonymity because on the ongoing nature of the investigations.
What’s the lesson here: People do not like to have their privacy invaded without their permission in advance. The best relationships are based on honest and upfront dialog.
